Graceful. Dramatic. Breathtaking.

All three words perfectly embody the mesmerizing movement of a prima ballerina—and our Fall/Winter 2021 Couture collection. Named “Dancing Queen,” after the ABBA song, this bridal range exudes both the twirling splendor of a dancer onstage and a beaming bride who is floating down the aisle.

But beyond the inherent beauty, Dancing Queen pays respect to a woman’s independent spirit. Each gown celebrates the unbound freedom she has to express herself, especially on her wedding day. As such, head designer Sharon Sever was influenced by two iconic dancers for Fall/Winter 2021: Russian prima ballerina Anna Pavlova and Italian-Argentine ballerina/actress Alba Arnova.

“God gives talent. Work transforms talent into genius,” Anna once said. And she knows a thing or two about hard work, starting her career as a groundbreaking ballerina, eventually going on to found the very first dance company to tour the globe. She fully embodies the juxtaposition between strength and elegance that’s at the root of each dress in this couture collection.

Captured by photographer Sonia Szóstak, the Fall/Winter 2021 collection was supposed to be shot in gorgeous Lake Cuomo, Italy. However, as COVID-19 lockdowns were announced in early March, our team moved the shoot to the London area. With just a few day’s notice, the entire production was rearranged and the team, along with Danish model Nina Marker, descended on our new location, a few hours outside the city. The shoot for Dancing Queen was one of the last projects our team was able to complete before the country’s borders were officially closed. In a way, it reflects our “before” world, but it remains proof that romanticism is eternal.

“I am grateful for being able to reveal this collection. We put our hearts into it, just like we do with all other collections, but this is one to remember. It will always remind us of this period of time,” says Sharon.